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    The 1% Advantage
    Michelle Caldwell
    • Nov 9, 2021
    • 3 min

    The 1% Advantage

    As we scream into the end of another year (how did that happen?), a lot of you will be starting to reflect on what you've achieved this...
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    Strengthen Remote Relationships
    Michelle Caldwell
    • Oct 20, 2021
    • 2 min

    Strengthen Remote Relationships

    Being remote can have its benefits, but it can totally change the dynamics when it comes to connecting with your team. That's why it's...
    0
    Are you Product or Customer Focused?
    Michelle Caldwell
    • Oct 14, 2021
    • 2 min

    Are you Product or Customer Focused?

    I don't know about you, but if there is one good thing that has come out of this pandemic, it's the extra time it has given me to...
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    We're talking LOVE, and how to get customers to fall in love with your brand
    Michelle Caldwell
    • Aug 24, 2020
    • 5 min

    We're talking LOVE, and how to get customers to fall in love with your brand

    One thing I’ve noticed lately is that everyone is talking about making a business and its marketing “customer-centered.” But when you get...
    0
    The Importance of Marketing and Engagement
    Michelle Caldwell
    • Aug 4, 2020
    • 5 min

    The Importance of Marketing and Engagement

    It’s stating the obvious when I say that every tourism business has been affected by Covid, come catastrophically – and even those few...
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    Really? What went wrong??
    Michelle Caldwell
    • Nov 12, 2015
    • 2 min

    Really? What went wrong??

    XFactor UK was on TV last night. It was the elimination episode. You know, when the bottom two in the public vote have to sing off...
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    You ask, but do you listen?
    Michelle Caldwell
    • Nov 2, 2015
    • 2 min

    You ask, but do you listen?

    I had a really bad experience at the supermarket yesterday - you know, it's a busy time of day, lots of shoppers filling their trolleys...
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    Host to make a lasting impression
    Michelle Caldwell
    • Jul 27, 2015
    • 4 min

    Host to make a lasting impression

    We all know that having agents and media experience our products is one of the best selling tools we have. But do you make the most of...
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    Nailing the Visitor Experience
    Michelle Caldwell
    • Mar 14, 2015
    • 4 min

    Nailing the Visitor Experience

    Those who have worked with me, and for me are probably sick of hearing me talk about nailing 'The Visitor Experience'. It's almost too...
    0
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