Michelle Caldwell
The Power of Storytelling: Crafting a Compelling Brand Narrative
In the world of tourism, the stories we tell can make all the difference. A compelling brand narrative not only captures the essence
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Michelle Caldwell
- Jan 19, 2022
- 2 min
Ask Destinate - Influencer Marketing
John asks us: "I get bombarded with influencers asking to collaboratively work to help promote my business, can they actually help and if...
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Michelle Caldwell
- Aug 5, 2020
- 5 min
The Importance of Marketing and Engagement
It’s stating the obvious when I say that every tourism business has been affected by Covid, come catastrophically – and even those few...
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