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    Ask Destinate - Influencer Marketing
    Michelle Caldwell
    • Jan 18
    • 2 min

    Ask Destinate - Influencer Marketing

    John asks us: "I get bombarded with influencers asking to collaboratively work to help promote my business, can they actually help and if...
    10 views0 comments
    Ask Destinate - Compelling Campaigns
    Michelle Caldwell
    • Jan 18
    • 3 min

    Ask Destinate - Compelling Campaigns

    Katie asks: "Would love to hear your suggestions for creating a successful advertising campaign for my tourism business. I’m just not...
    7 views0 comments
    How to Win a Business Award
    Michelle Caldwell
    • Nov 30, 2021
    • 4 min

    How to Win a Business Award

    Now that we’ve wrapped up our special podcast series celebrating the 2021 NZ Tourism Awards finalists, it’s time to discuss how to...
    17 views0 comments
    NZ opens back up... does it?
    Michelle Caldwell
    • Nov 24, 2021
    • 3 min

    NZ opens back up... does it?

    Yesterday was 616 days since the NZ Borders were slammed shut to protect us from Covid-19. Or 1 year, 8 months, 6 days. Or 20 months, 6...
    38 views0 comments
    The key to communicating well
    Michelle Caldwell
    • Oct 28, 2021
    • 2 min

    The key to communicating well

    If you ask any manager, or business owner, you'll probably find that one of their biggest challenges is communication. Whether that's...
    9 views0 comments
    Are you Product or Customer Focused?
    Michelle Caldwell
    • Oct 14, 2021
    • 2 min

    Are you Product or Customer Focused?

    I don't know about you, but if there is one good thing that has come out of this pandemic, it's the extra time it has given me to...
    7 views0 comments
    Think Pink!
    Michelle Caldwell
    • Oct 7, 2021
    • 1 min

    Think Pink!

    If you're visiting our site in October, you've probably noticed our logo has turned pink! Yes, it's Breast Cancer Awareness Month so...
    7 views0 comments
    Celebrating our Tourism Heroes
    Michelle Caldwell
    • Oct 5, 2021
    • 2 min

    Celebrating our Tourism Heroes

    If you haven't caught up on our podcast lately, you're definitely missing out! ;) We're currently running a series celebrating all of the...
    8 views0 comments
    Facebook, Instagram, Whatsapp DOWN!
    Michelle Caldwell
    • Oct 4, 2021
    • 2 min

    Facebook, Instagram, Whatsapp DOWN!

    Well you've no doubt woken up this morning just like me to find that Facebook, Instagram AND Whatsapp are all experiencing a major outage....
    8 views0 comments
    90 Days left in 2020!!!
    Michelle Caldwell
    • Sep 29, 2020
    • 6 min

    90 Days left in 2020!!!

    When you look back on this year, you’ve be completely forgiven if you haven’t got a clue what you’ve achieved this year – or even if you...
    10 views0 comments
    We're talking LOVE, and how to get customers to fall in love with your brand
    Michelle Caldwell
    • Aug 24, 2020
    • 5 min

    We're talking LOVE, and how to get customers to fall in love with your brand

    One thing I’ve noticed lately is that everyone is talking about making a business and its marketing “customer-centered.” But when you get...
    12 views0 comments
    The Importance of Marketing and Engagement
    Michelle Caldwell
    • Aug 4, 2020
    • 5 min

    The Importance of Marketing and Engagement

    It’s stating the obvious when I say that every tourism business has been affected by Covid, come catastrophically – and even those few...
    7 views0 comments
    Host to make a lasting impression
    Michelle Caldwell
    • Jul 27, 2015
    • 4 min

    Host to make a lasting impression

    We all know that having agents and media experience our products is one of the best selling tools we have. But do you make the most of...
    10 views0 comments
    When 1+1= Way more
    Michelle Caldwell
    • Mar 23, 2015
    • 2 min

    When 1+1= Way more

    I've read a quote that collaboration divides the task, and multiplies the success - this is so true in the tourism industry. There are...
    8 views0 comments
    The evolution of Destinate NZ
    Michelle Caldwell
    • Mar 14, 2015
    • 2 min

    The evolution of Destinate NZ

    For a while now, I have been contemplating a brave new world. A world that was created entirely by me. A world and a life that really...
    8 views0 comments

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